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James City County is pleased to announce that Vera Bradley has opened a new store at the Williamsburg Premium Outlet. The new store is located near Polo Ralph Lauren Factory, COACH and Tommy Hilfiger. Vera Bradley is a lifestyle brand known for its playful patterns, sophisticated solids and accessories.Vera Bradley products — from handbags to luggage to jewelry — are designed to bring joy to life. Featuring fabrications like luxurious full-grain leather, water-repellent poly twill and their classic quilted cotton, Vera Bradley’s unique offerings are fashionable, functional and fun.For more information, please visit the Williamsburg Premium Outlets website or call 757-259-6840.Vera Bradley was founded by Barbara Bradley Baekgaard and Patricia R. Miller in 1982. The brand is committed to creating beautiful solutions that are both colorful and functional. Vera Bradley has supported breast cancer research since 1993. The Vera Bradley Foundation for Breast Cancer has donated $34.6 million to support advancements in critical research at the Vera Bradley Foundation Center for Breast Cancer Research at the Indiana University School of Medicine. Additionally, Vera Bradley supports New Hope Girls and Blessings in a Backpack.Williamsburg Premium Outlets is located at 5715 Richmond Road and has more than 135 stores including adidas, Banana Republic, Calvin Klein, Michael Kors, kate spade new york, The North Face, and vineyard vines. Williamsburg Premium Outlets has been open since 1988.Media Contact:Laura Messer, Tourism & Marketing Coordinator757-253-6607; firstname.lastname@example.org